Display apparatus



Dec. 5, 1939. G. L. LEE

DISPLAY APPARATUS Filed Feb. 25, 1959 Patented Dec. 5, 1939 I I ;:i a lc 2,182,441 S 1 DISPLAY APPARATUS George L. Lee, Maplewood, N. J.Application February 25, 1939, Serial No. 258,499 2 Claims. ((31. 40-130) This invention relates to improvements in dislends itself toattractive ornamentation. Furplay apparatus and is directed moreparticuther it is readily bendable into the particular larly to theprovision of a novel device conform desired which, as will appear, is anadstructed to simulate a bill board but it has spevantage.

5 cial features, not possessed by a bill board as now The base part issubstantially rectangular. in 5" known. shape and includes a bottom wall2 having side It is a principal object of the invention to prowalls 4iand end walls d extending upwardly vide a display device which isadapted to be set therefrom so as to provide a hollow receptacle. up ona store counter or in a window of a store The side walls l have uppermarginal edge porand while it has the general appearance of a tions 8bent inwardly towards one another in 10 bill board, it is capable ofbeing readily disasthe same plane as clearly-shown in Fig. 5. sembledwhen desired. Furthermore, its con- It will be appreciated that theouter faces of struction is such that it has considerable depth the sideand end walls are adapted to bear any which an ordinary bill board doesnot have and it desired indi'cia or advertising matter.

is formed to have interchangeable display mem- The'inner marginal edgeportions-of the ledges 15' bers so that the subject matter of thedisplay. 8 may be bent downwardlyto form flanges it may be varied fromtime to time. K as shown. Other ledges E2 extend inwardly Still anotherobject of the invention is the towards one another from the end walls 6inprovision of a display device which is simple in substantiallythe sameplane as the lower edges form so as to be economical to manufacture.ofparts ill. 20] It contains but few parts and being, as stated, Since,as stated, these parts are preferably of a knock-down type, it may beeasily moved formed of sheet metal it will be understood that i fromplace to place and compactly packed so as certain of them, at least, maybe formed from to be convenient and inexpensive to ship, yet. a unitarysheet of metal so as to be integral.

it may be eficiently put together so as to pro- That is, for example,ledges l2 may be continua- 25 vide a sturdy and attractive display.tions of the end walls although obviously sepa- Various other novelfeatures and advantages rate parts may be employed, in which case theyof the invention will be hereinafter more fully will be attachedto oneanother by any suitable referred to in connection with theaccompanymeans such as soldering, welding, screws, or the ingdescription of the preferred form ofv the inlike. 3o vention, referencebeing had to the drawing, In any event, extending upwardly from thewherein: opposite ends of the base are upright frame Fig. 1 is aperspective view of the display apmembers. These are preferablychannelshaped paratus of the invention; as shown clearly in Fig. 4, soas to have body Fig. 2 is a perspective view of the cover memparts 28and angularly disposed side parts 22. 35

her thereof; Theparts Eli are in the same plane as end Fig. 3 is aperspective view of the main body walls 6 (and may be integraltherewith) and of the apparatus of the invention with the cover theparts 22 may have inturned flanges 24. In member and certaindisplay-members not in the form shown, the parts 3 are cut away soasplace; to receive the parts 22 and 26 which, as shown Fig. 4 is asectional plan view through what is in Figs. 3 and 5, may extend to thebottom wall shown in Fig. 3; and of the base. i

Fig. 5 is an elevational transverse section of Secured to the innerfaces of the parts 2!] are what is shown in Fig. 1. relatively narrowupright channel members Referring now to the drawing more in detail,having body parts 3t fiat against and suitably 45 the invention will bemore fully described. fastened to said faces and side flanges '32 ex- Ingeneral, the apparatus of the invention intending inwardly therefrom. Inthe form shown, cludes a supporting base, a frame-like part exthere aretwo such channel members secured tending upwardly therefrom within whichdisto each part 253 and they are so spaced from one play members areadapted to be removably disanother and from the parts 22 as to provideposed, and a top or cover member. According to a plurality of verticalslots 34.

the present preferred form of the invention, the These slots are adaptedto receive sheet-like various parts of the main body of the device areirnernbers which will be inserted into the slots formed of sheet metal.from thetop of the device and allowedto fall 56 Such material is notexpensive and it easily downwardly so that their lower marginal edgesrest on the ledges l2. In the drawing, I have shown a member 4!] bearingadvertising indicia disposed in the central slot 34 while in the outerslots are panes of glass 42. It will be understood, however, thatadvertising panels could be inserted in the outer slots as well.

Overlying the top of the device is a top or cover member having asubstantially horizontal main part 50 and side and end flanges 52 and 54respectively. The cover is of such length and width as to have itsdownwardly extending flanges disposed closely adjacent the outside ofthe channel-shaped uprights as shown in Fig. 5, the fit preferably beingrelatively tight so as to brace the uprights and to hold the assembledparts in position.

As stated, the base is hollow. In this way, the same may contain anordinary electric bulb or some other suitable lighting means adapted toilluminate the advertising panel or panels.

An opening may be provided in the bottom wall to facilitate insertionand removal of the lighting means. It will be appreciated that whenglass panels are disposed in the outermost slots, the central panel maybear indications on both sides thereof so as to be of interest from bothsides of the device.

Also, since the panels 40 and 42 are readily removable, the advertisermay change his copy from time to time, as he desires.

7 While I have described the invention in great detail and with respectto the present preferred form thereof, it is not desired to be limitedthereto since changes and modifications may bemade therein withoutdeparting from the spirit and scope of the invention. The invention maybe embodied in other specific forms without departing from the essentialcharacteristics thereof. The present embodiments are therefore to beconsidered in all respects as illustrative and shaped uprights extendingupwardly therefrom most positions.

in spaced relation with their channels facing inwardly, a channel-shapedmember within the channel of each of said uprights with the channel ofsaid member facing inwardly, the side walls of said channel-shapedmembers being spaced from the side walls of said channelshaped uprightsto form vertical slots therebetween, the slots of oneiupright beingaligned with the slots of the other upright, panel members extendingbetween said uprights with their side edge portions slidably disposed inaligned slots, and means adjacent the lower sides of the slots to limitdownward sliding movements of said panel members, said slots and panelmembers being substantially equal in height and. width whereby said sidewalls of the channelshaped uprights and members embrace said side edgeportions of the panel members substantially throughout their lengthswhen the latter are in their lowermost positions.

2. Display apparatus of the class described comprising in combination, abase, channelshaped uprights extending upwardly therefrom in spacedrelation with their channels facing inwardly and with the outer edgeportions of the side walls of each upright turned inwardly towards oneanother at right angles to said side walls, a pair ofvertically-disposed channelshaped members within the channel of each ofW said uprights with the channels of said members facing inwardly, theside walls of said channel-shaped members being spaced from one anotherand from the inner marginal edges of said outer edge portions of theuprights to form intermediate vertical slots between the side walls ofthe channel-shaped members and outer slots between said members and saidinner marginal edges, the slots of one upright being aligned with theslots of the other upright, panel members extending between saiduprights with their side edge portions slidably disposed in alignedslots, and means adjacent the lower sides of the slots to limit downwardsliding movements of said panel members, said slots and panel membersbeing substantially equal in height whereby said side walls of thechannel-shaped uprights and members embrace said side edge portions of gthe panel members substantially throughout their lengths when the latterare in their lower- GEORGE L. LEE.

